Newsflash

With Singapore, Hong Kong and Seoul among the top ten convention centers in the world, Asia continues to be a prime venue for the global Meetings, Incentives, Conferences, and Exhibitions (MICE) industry. Shanghai has also become a major MICE hub, achieving significant market growth in the last decade. More Asian locations, such as Thailand, Macau, and Malaysia are attracting the attention of international conference and exhibition organizers, changing the dynamics of the market as new niches in incentive tourism and meetings evolve.

The Philippines and Vietnam are emerging as potentially formidable players in the regional and global MICE industry, exploring new and increasing opportunities to capture a share of this lucrative market. All of these locations have developed strategic plans to attract and accommodate lucrative conference and exhibition delegates - which on average spend 10 times as much during international visits as leisure tourists - and enhance Asia's position as a premiere global MICE destination.

Because MICE plays an integral role in economic development and in creating attractive images of places, it is important to understand trends, challenges, and strategies that will shape the future of the industry in Asia and the Philippines. For this purpose, the Philippine Association of Convention/Exhibition Organizers and Suppliers, Inc. (PACEOS) is organizing the Philippine Asian MICE Forum - a two-day conference that will serve as a venue for identifying MICE opportunities and threats.

The conference will be attended by senior government officials, industry associations, venue and attraction managers, and event managers and suppliers. Speakers and panelists include some of the world's foremost authorities on the MICE industry. A key feature of the meeting will be moderated discussions on the competitiveness of Asian MICE hubs, and how to improve the region's attractiveness to the global MICE market.

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Home About PACEOS
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The Philippine Association of Convention/Exhibition Organizers and Suppliers, Inc. (PACEOS) was established in 1981 as a non-stock, non-profit organization.  The association currently boasts of 40 member organizations, all of which are leading professional event, exhibition and convention organizers and their partners in business – venue owners, booth contractors, freight forwarders, and hotels as well as institutions offering allied services, such as travel and tour agencies, airlines, printing, and other agencies.

Members enjoy a range of benefits, including regular membership meetings and events, educational newsletters, seminars, discounts in venue rentals, invitations to various members’ events and the opportunity to network with other local and international organizations.

One of the Association’s missions is to play a significant role in developing the Philippine into a leading exhibition and convention destination in Asia.  It remains steadfast in its efforts to raise the level of professionalism and operational standards in the industry through different activities and programs.

In the last three years, the association networked with relevant international organizations, including the Federation of Tourism Industries, and the Asian Federation of Exhibition and Convention Associations (AFECA) where PACEOS is a founding member.  It has also participated in the International Exhibition, Convention, and Meeting Industry Expor (IECM) 2004 in Singapore and the recently concluded ASEAN MICE 2007 in Thailand.  These endeavors have helped to promote the Philippines’ trade fairs and events, opening up more avenues for businesses in the country, and helping create numerous job opportunities for Filipinos.

For 2007, PACEOS has already outlined a number of projects to further encourage the development of the industry, as well as put Philippines in the map of the international trade fair circuit.